Freelance illustrator · Commissions open
Drawing the idea underneath the headline
Ten years of spot illustrations for magazines and newspapers taught me one habit: read the whole piece, then draw the sentence nobody quoted. Commissions open for spring issues.
- 11 yrs
- drawing for print
- 60+
- book and magazine covers
- 0
- missed press deadlines
Tove Lindqvist
Illustrator and map maker
Gothenburg, Sweden
Booking projects from March 2027
Selected work
Six projects, from a single spot to a whole city map
Each one with the brief, the constraints I worked inside, how the drawings got made and what happened once they went to print.
- 01A transit map riders can read in the rainRiverline Transit Authority2026
- 02Six tea tins, one botanical pattern systemKettle & Crane Tea Co.2025
- 03Twelve spot illustrations for a food issue in nine daysThe Long Table Quarterly2024
- 04Reissue covers for a cult fantasy trilogyFennick Press2023
- 05A character system for a children's science centerOrrery Science Center2022
- 06Three-color posters for a coastal folk festivalSaltmarsh Folk Festival2021
About me
I draw for print first, and the screen follows
I'm Tove Lindqvist, a freelance illustrator. I've spent eleven years drawing for magazines, publishers, packaging and public signage, and I still prefer starting with a pencil and finishing with a proof in my hand.
- 2019–nowFreelance illustratorIndependent
- 2016–2019Staff illustratorQuarry Review
- 2014–2016Junior designerLittle Wren Books
Services
What I draw, and what it costs to start
Every project is quoted from a written brief and includes a defined license. Rates below are starting points for typical scopes.
- 01
Editorial illustration
Spot illustrations, opening spreads and covers for magazines, newspapers and newsletters. Fast turnaround is normal; I read the whole piece before I draw.
From $450
- 02
Publishing and covers
Book covers, series design, endpapers and interior illustration for trade and children's publishers, with hand lettering when the title needs it.
From $2,800
- 03
Brand illustration systems
Characters, pattern libraries, icon families and packaging illustration with usage guidelines and layered source files your team can build on.
From $9,500
- 04
Licensing and maps
License existing work for products, prints and merchandise, or commission an illustrated map for a city, venue, event or book.
From $600
Kind words from clients
I sent eleven essays on a Thursday evening and had thumbnails for every slot by Saturday. They'd read everything, including the grief pieces, and drew them with real care.
“The pattern system keeps paying for itself. We've put it on gift boxes, tea towels and a van, and every time the files were already set up for it.”
Hana BrightwellCo-founder, Kettle & Crane Tea Co.“The usage guide is the best I've had from any illustrator. Our designer builds new character scenes in an afternoon, and they still look like the originals.”
Daniel AchterbergHead of Marketing, Orrery Science Center“Calm on a short deadline, honest about what's possible, and the proofs always match the files. I've stopped double-checking the separations.”
Ines FerrazProduction Manager, Fennick Press